Challenged to communicate the ease and benefits of its Care360 Physician Portal at trade shows, Quest Diagnostics turned to MPG. Our solution included using the letters C.A.R.E. to highlight various aspects of the Physician Portal. With a professional presenter and video support we took the target audience on a tour of the online portal, garnering results that included the highest number of qualified leads ever gathered by Quest at a trade show.
MPG’s presentation made its debut at the Pri-Med Southwest conference and went on to tour other key conventions within Quest’s target market. As the year progressed, MPG worked with Quest to update the presentation, tailoring it to the audiences at each show.
Phyllis LevineMarketing Manager / Quest Diagnostics
"Not only did Moening Presentation Group craft an educational and engaging presentation for our trade shows, they produced the shows with flair and professionalism. We greatly exceeded our goal for qualified leads. Throughout the process, the MPG team was accessible, flexible and fully invested in making sure medical professionals got the information they needed."