P&G Beauty’s transformative science shines in a new experience crafted by MPG for the American Academy of Dermatology Annual Meeting.

Our elevated booth design, professional presentation, and scientific demos brought to life how Olay, Head & Shoulders, Secret, Venus, Braun and Old Spice partner with dermatologists to help bring out the best in their patients’ skin and hair.

In addition to sampling and information sharing, the space also provided a perfect backdrop for influencers and P&G scientists to create social media content.

See all the details in our recap video.