Summer in the city calls for breaking the dry skin cycle with Olay! MPG helped Olay Body Labs bring to life the benefits of using Olay’s Hyaluronic body lotion and body wash with a pop-up experience for consumers in NYC. Our brand ambassadors and professional presenters worked within immersive environments to deliver demos and targeted messaging showing how Olay helps keep skin hydrated to look and feel its best this summer and beyond.

This two-day event was the latest partnership reflecting a long relationship in which Olay has trusted our team to engage consumers and influencers with style. Not only were we honored to help, we had a ton of fun too! Check out our sizzle video here.